FOUNDER'S STORY
A Vision Built from the Ground Up — The Story Behind Taqseem
Meet Nouman Saeed, Founder & CEO of Taqseem
I founded Taqseem with one clear vision: to build the retail and ecommerce partner I always wished existed.
"After more than 12 years working across retail, F&B, ecommerce, and brand development in the UAE, I saw the same problem repeat itself with every business I encountered. Brands — good ones, with real potential — were struggling not because of their products, but because of fragmentation. They were working with a branding agency in one corner, a logistics provider in another, a marketplace consultant somewhere else, and a tech team that had no visibility into any of it. The result was always the same: miscommunication, wasted budgets, slow execution, and growth left on the table. Taqseem was built to solve that problem permanently."
When I launched Taqseem in 2020, my goal was straightforward: to give every brand — whether a startup launching its first product or an established retailer looking to scale digitally — the same level of operational structure, strategic intelligence, and technological power that the world's largest retail companies have. But delivered in a smarter, faster, and more accessible way.
Today, Taqseem is not a consulting company in the traditional sense. We are an AI-powered retail and ecommerce growth ecosystem that takes brands from idea to execution — covering brand strategy, identity, web development, marketplace management, retail operations, store management, merchandising, performance marketing, logistics, and last-mile delivery under one roof.
With AI, agentic automation, live market data, and deep hands-on retail expertise, we help brands eliminate guesswork, reduce costly mistakes, accelerate time to market, and scale with confidence across the UAE, KSA, GCC, and beyond.
For me, Taqseem represents something bigger than a business. It represents where retail is going — a future where strategy, technology, operations, and growth no longer live in silos, but come together in one powerful, intelligent ecosystem that works for the brand around the clock. That is what we are building. And we are just getting started.
— Nouman Saeed, Founder & CEO, Taqseem